Clint this is remarkably useful information. I've been trying to think of ways to market that would get results for me rather than just trying what everyone else is doing. I have a couple of questions. You mention creating a unique URL for the ad to track results. How is this done? Secondly you mention a segmented list, which is really useful. But at my last asking, this feature is still not available on the FASO newsletter platform. Finally, about choosing who to advertise with. How can you tell which magazines appeal mostly to collectors or mostly to other striving artists? And if I'm painting Florida coastal paintings is it pointless to advertise in southwest type magazines? In other words, do you target an area that has collectors despite painting subject matter different from what may appeal in that area? Thanks fora great post!